The Influence of Accounting Software Usage and Digital Financial Application Utilization on the Operational Efficiency of MSMEs in Tompaso District
Keywords:
perangkat lunak akuntansi, aplikasi keuangan digital, efisiensi operasional, UMKMAbstract
This study aims to determine the effect of accounting software usage and digital financial application utilization on the operational efficiency of MSMEs in Tompaso District. This study used a quantitative approach with an associative method. The population consisted of 2,584 MSMEs with a sample of 110 respondents selected using convenience sampling techniques. Data collection was conducted through questionnaires. Data analysis used multiple linear regression with SPSS version 27. The results showed that the use of accounting software had a positive and significant effect on MSME operational efficiency. The utilization of digital financial applications also had a positive and significant effect on MSME operational efficiency. Simultaneously, both independent variables significantly affected MSME operational efficiency in Tompaso District. The implementation of digital technology helps MSMEs improve recording accuracy, save time, and facilitate business decision-making.
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