FINANCIAL MANAGEMENT ANALYSIS TO IMPROVE MSME PERFORMANCE AT UD MIRACLE SARONGSONG
Keywords:
Financial Management, MSME Performance, UD Miracle SarongsongAbstract
This study aims to analyze the implementation of financial management at UD Miracle Sarongsong and examine its impact on improving company performance. This study uses a qualitative descriptive methodology to gather data through observation, interviews, and documentation. The gathered information is then examined to show the potential effects of financial management techniques on business profit development, operational performance, and financial stability. MSMEs, or micro, small, and medium-sized enterprises, are crucial to the growth of the country's economy, especially when it comes to raising living standards and generating employment.The results of the study show that financial management at UD Miracle Sarongsong is still relatively simple, especially in the aspects of recording transactions and preparing budgets. Overall, the results of this study conclude that planned and systematic financial management can positively contribute to improving MSME performance. Therefore, improving human resource competency in accounting and financial management is necessary for UD Miracle Sarongsong to optimize its business performance sustainably
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